PPC Executive

Skills Required

• In-depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics.
• An understanding of search engine optimization (SEO) and search engine marketing (SEM).
• Google Ads certification.
• Competency with using Word, Excel, and PowerPoint to produce reports and presentations for clients.

Requirements

• Deliver PPC campaigns to the most relevant and effective networks based on analysis, monitoring, review and active decision-making.
• Assess and understand business objectives, translating those goals into a PPC strategy and action plan.
• Create and optimize ad campaigns and paid search landing pages.
• Analyze and optimize ad campaigns to increase return on investment (ROI).
• Use Google Ads to drive a variety of online marketing campaigns.
• Analyze and optimize pay-per-click (PPC) campaigns to increase ROI.
• Manage and optimize display campaigns across multiple devices.
• Develop PPC strategies to increase online visibility.
• Monitor and report on key performance indicators and present progress to stakeholders and senior management
• Undertake smart buying decisions to ensure maximum effect for a given online budget spend.
• Work with IT and web development teams to ensure the capability to deliver, capture and ensure the success of aspects like landing pages, tracking codes and integration of analytics.

Perks

• 5-days working.
• Friendly work environment.
• Team Outing.
• Friendly Policies.